by Admin on July 16, 2018

Advocacy Marketing: Impact of Employee Communication & Engagement

If done right, employee communication and engagement have the power to send ripples of positivity in the work atmosphere. Employee engagement is t

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by Admin on July 6, 2018

5 Ways the Power of Employee Advocacy Can Elevate Your Brand

Employee opinion is undeniably the best testimony of any brand. These don’t just hold promotional potential, but also encourage active employee

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by Rohini Mohan on June 28, 2018

How to A/B Test Your Advocacy Marketing Content

If not everyone, most of us have a plan A, B, & N that guides us through our lives. Similarly, companies often make backup or contingency plan

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by Rohini Mohan on June 8, 2018

Do’s and Don’ts of Employee Social Media Advocacy

Before setting up a formal employee advocacy platform and program, organizations must define the goals they aim to achieve. These must be a combin

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by Rohini Mohan on May 30, 2018

Boost Organic Traffic with Advocacy Marketing

Organic traffic has been dwindling and there is no guarantee that a brand’s social media posts will receive the desired attention. Smaller and l

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by Rohini Mohan on May 18, 2018

How to Turn Your Employees into Powerful Brand Advocates?

Employees are no longer a means to an end, they are the propelling force that can help brands remain relevant in today’s dynamic and hyper-compe

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by Rohini Mohan on May 11, 2018

Employee Advocacy Trends in 2018

There’s a reason why so many organizations across the world are embracing employee advocacy in such a big way. Although it does take time to est

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by Ipsita Ratha on April 20, 2018

How Employee Advocacy Creates Authentic Brands

Creating a culture of employee advocacy is a must for brands to maintain their public perception and survive the digital competition of staying re

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by Ipsita Ratha on April 13, 2018

How To Build A Thriving Community For Brand Advocacy?

Acquiring & retaining a loyal community for brand advocacy is indispensable to a business for sustaining its digital presence and reputation.

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by Ipsita Ratha on April 12, 2018

What Makes A Successful Advocacy Marketing Program?

Advocacy Marketing has carved a unique identity as a powerful marketing strategy of the digital era. By unleashing it, brands can encourage &

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