by Rohini Mohan on October 4, 2018

How SOCXO The Advocacy Marketing Platform Works For The Financial Sector

Regulated industries such as Financial services – Insurance, Banking have strict communication policies in place, which makes us question whethe

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by Admin on July 16, 2018

Advocacy Marketing: Impact of Employee Communication & Engagement

If done right, employee communication and engagement have the power to send ripples of positivity in the work atmosphere. Employee engagement is t

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by Rohini Mohan on June 28, 2018

How to A/B Test Your Advocacy Marketing Content

If not everyone, most of us have a plan A, B, & N that guides us through our lives. Similarly, companies often make backup or contingency plan

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by Rohini Mohan on May 30, 2018

Boost Organic Traffic with Advocacy Marketing

Organic traffic has been dwindling and there is no guarantee that a brand’s social media posts will receive the desired attention. Smaller and l

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by Ipsita Ratha on April 12, 2018

What Makes A Successful Advocacy Marketing Program?

Advocacy Marketing has carved a unique identity as a powerful marketing strategy of the digital era. By unleashing it, brands can encourage &

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by Rohini Mohan on March 29, 2018

What Is in It for End Users in an Advocacy Marketing Platform?

Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day basis? How

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by Ipsita Ratha on December 30, 2017

Is It Beneficial For Partners And Customers To Be A Part Of Advocacy Marketing?

Advocacy marketing proves to be an excellent investment for today’s digital-savvy businesses. It entails amplifying brand reach, by encouraging

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by Richa Sharma on December 16, 2017

What is the Difference Between Advocacy Marketing & Paid Marketing?

Advocacy marketing has been popularised among business strategists and marketers. It is popularly being adopted by an organization as it builds st

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by Rohini Mohan on October 18, 2017

Simplifying Advocacy Marketing

The end goal of any marketing strategy is to forge deep and meaningful connections with your customer base and what could be a better way to do so

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by Richa Sharma on October 17, 2017

Build Quality Leads With Influencer Marketing

Influencer marketing has disrupted the traditional advertising system and is an emerging trend that can help your brand drive quality traffic to m

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